Have you ever wondered why the best remained the best in their field? Or how some businesses continue to thrive and others fall apart?
It’s called investing.
No, I don’t mean the kind found on Wall Street – although it’s a good idea. The kind of investment is the human kind. Better known as self-growth, it’s incredibly important to take some time to make time for yourself to grow.
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Build your brand and your business, with all of
the fun and none of the fluff.
Running a business isn’t for the faint of heart. Not only does it ask you to work and study hard, it also asks you to overcome your biggest fears in order to be successful. Whether you’re an introvert like me or are afraid of speaking in front of people, having a business can push you to do these things and more.
But it’s for the best.
Being an entrepreneur for over 10 years, there were situations where I had to face my fears to better my business. Here are three ways to get started:
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Build your brand and your business, with all of
the fun and none of the fluff.
Do you have a system?
Systems don’t always involve a spreadsheet or high tech computer program. Sometimes, a system is an experience you create for your customers.
You can say, for example, excellent customer service is one of those systems.
While many tend to think this is as easy as replying to a customer, it really isn’t. Often, there are many things to consider like the time and the way someone responds, just to name a few.
For example, JetBlue, an airline carrier, responds to their customers in an engaging yet fun way on Twitter by responding to them as fast as they can.
There was even a scenario where they welcomed a customer with a welcome home parade .
And you best believe that people love that kind of thing.
So, you might be thinking, “Jen, why is this so important?”
The answer is simple: It makes them feel special, and tell me, who doesn’t love feeling that way?
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Build your brand and your business, with all of
the fun and none of the fluff.
Are you effectively serving your audience?
You might be thinking, “Of course I am Jen. I do tell them about my service, products, etc. so I can solve their needs.”
Well, true service consists of so much more than that.
You see, many people believe they shouldn’t share their knowledge or ideas with the rest of the world since it’s theirs to keep.
But that’s wrong.
It was given to you so that somebody who’s been praying for you, wishing that a solution could come their way, that you would be brave enough, that you would be courageous enough, that you would be bold enough to tell them that you can help them. But the way to help them is not just to say to them, “Hey, I can help you.”
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Build your brand and your business, with all of
the fun and none of the fluff.
Do you know why many business owners tend to post motivational quotes and pictures? It’s to encourage their believers to not only believe in them, but to believe in themselves, too. Make it your moral obligation to inspire and transform people, and you can bet that you’ll see results.
But to do that, you have to be willing to put yourself out there. You need to reach out and tell your tribe what you do to be successful. For example, one of the things I do is to repeat concepts and you can best believe that I share this with my group of followers. Why? Because I know it’ll work for them like it has worked for me.
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Build your brand and your business, with all of
the fun and none of the fluff.
Do you wonder how successful people remain so successful? How they’re able to do things in a certain way that ensures success?
Well, there’s a formula, and I like to call it the sequence of success. There’s only few steps, and they are all easily doable as long as you’re able to commit.
Let’s start with number one: Relationships
I can’t stress how important it is to build relationships. Being a entrepreneur, I make sure that I go out and know my customers. This way, they know who I am and what I have to offer.
The reason this step is so crucial in any type of business is because no one likes a salesman. Remember the time when strangers would knock on your door, and you’d grunt in annoyance as you turned them away? It’s because you don’t know them.
But this isn’t the case with, let’s say, the Girl Scouts. While maybe you don’t know them personally, you know who they are, brand-wise.
See how relationships make a difference?
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Build your brand and your business, with all of
the fun and none of the fluff.
