Weekly-ish Wisdom from Jennifer Kem

The Blog

4 Types of Live Events and Why You Should be Using Them to Grow Your Business

4 Types of Live Events and Why You Should be Using Them to Grow Your Business

Have you ever logged onto Facebook and be bombarded with ads on upcoming webinars or people using Facebook Live to promote certain things?

I know I have.

Being a business owner myself, I have my own fair share of ads running across social media, too, and all for a good reason: to reach potential customers.

With the world growing more interconnected thanks to technology, businesses have to take it up a notch if they want to reach more people.

Doing it old-school doesn’t really cut out anymore after all.

It doesn’t matter if you’re running a fast food joint or a beauty parlor, you need to have an active online presence to grow your customer base.

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3 Steps to Improve Your Business

3 Steps to Improve Your Business

Do you know what makes an entrepreneur stand out from a sea of others?

No, it’s not who makes the most money or who has the latest technology (although they’re pretty important, too).

It’s about learning and relearning all over again.

It’s a well-known fact that the majority of businesses who fail to learn are the first to fail. Whether it’s product knowledge or the changing shift in where people like to shop, if you don’t learn about what your customers like or dislike, then your business might be heading towards some stormy seas ahead.

So, while it is important to be ahead in what’s going on nowadays, this doesn’t mean you have to have it all figured out.

No one is born knowing exactly what they have to do right away.

I mean, how many times did you change your answer to the ‘what-do-you-want-to-be-when-you-grow-up’ question?

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